I'm Jaysean.
Profile
I’m a seasoned Design Director and Creative Lead with 19 years of experience shaping ideas into unforgettable brand stories. Born and raised in Bukit Mertajam, Penang, my creative spark was lit early on and has fueled every step of my journey.
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I began my career in event design before moving into the world of advertising,
where I found my rhythm in digital media, social activations, and fully integrated campaigns. Over the years, I’ve had the privilege of collaborating with local and international agencies alike — crafting creative solutions across print, digital, and on-ground experiences.
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Today, I fuse traditional design foundations with the power of AI, embracing new tools and methods to elevate workflows, unlock fresh creative territory, and push visual storytelling further than ever before.
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I thrive on collaboration, trendspotting, and delivering work that not only looks good but works — engaging audiences, sparking emotion, and driving results. When I’m not bringing campaigns to life, you’ll find me behind a camera lens, exploring new social platforms,
or leveling up my creative arsenal.
Experience
2006 - 2009
Spiral Asia sdn bhd (Formerly known spiral integrated)
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2010 - 2016
Geometry Global Malaysia (Previously known as G2 asia pacific, now is VMLY&R Commerce)
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2016
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2016
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2017
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2018
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2020
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2023
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2024
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2025
Skills
Skill Set
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Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, Affinity, and Canva
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Strong command of art direction, visual storytelling, and creative ideation
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Deep knowledge in digital campaigns, especially social media content, display ads, and online customer journeys
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Experienced in leading and mentoring creative teams, collaborating closely with marketing and strategy units to bring ideas to life
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Pioneer in AI-assisted creative workflows, integrating tools such as ChatGPT, Midjourney, Gemini, Leonardo.ai, Suno.ai, and more to boost efficiency and innovation
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Well-versed in creative strategy, brand development, and full-funnel campaign design across ATL, BTL, and digital platforms
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Role Responsibilities
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Lead and mentor creative teams through concept development, ideation,
and execution -
Oversee end-to-end creative production — from proposal decks and client pitches to final delivery
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Provide design direction, feedback, and coaching to ensure creative excellence and cohesion
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Collaborate seamlessly with cross-functional teams, including marketers, planners, and developers
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Translate complex client or business briefs into clear, actionable,
and impactful creative solutions -
Develop strategic design plans with clear milestones, resource allocation,
and execution timelines -
Leverage market data and audience insights to inform creative decisions
and enhance campaign relevance
Contact
Email - Jaysean0311@gmail.com
Tel - +6016-2465556 (WhatsApp Message 1st before calling thanks)
